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Analytics & ReportingAnalytics & ReportingIndependent SEO Tech Developer
Yandex Metrica setup for CIS and multilingual sites
I implement Yandex Metrica—counters, goals, ecommerce, scroll maps—and connect insights with your broader analytics strategy when you serve Russian or CIS audiences. For reference, see Google Search Central documentation. For reference, see HubSpot’s SEO marketing guide.
By Hrayr Shahnazaryan · Armenia · Remote / Global · 5+ years in eCommerce, publishing, SaaS, local services & B2B
Service scope
Who this is for
Brands entering Armenia, Russia, or CIS markets
Multilingual sites needing Metrica alongside GA4
Teams with incomplete Yandex conversion data
Service scope
What you receive
- Metrica counter and goal configuration
- Ecommerce parameter mapping (if applicable)
- Webmaster alignment where used
- Cross-reporting notes with GA4
- Privacy and consent guidance (region-dependent)
Service scope
How I deliver this
Discovery
Stakeholder interview, access to GSC/GA4/CMS, and baseline KPI capture.
Audit & plan
Prioritized roadmap with effort, impact, and owner (client vs consultant).
Delivery
Implementation or supervised rollout with QA checklists and change logs.
Measure
Post-launch monitoring, reporting, and iteration recommendations.
Experience & approach
Experience & approach
I'm Hrayr Shahnazaryan, an independent SEO Tech Developer and technical SEO developer with 5+ years across eCommerce, publishing, SaaS, local services & B2B. Engagements are hands-on—I implement, document, and report with Google Search Console and GA4 evidence, not generic slide decks alone.
Service scope
Frequently asked questions
I deliver hands-on work—briefs, configs, content, and code—unless you prefer a strategy-only engagement with your in-house team executing.
Admin access (CMS, GSC, GA4, hosting), brand guidelines where relevant, and one point of contact for approvals. NDAs available.
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Discuss Yandex Metrica Setup & Tracking
- 20 min intro
- No obligation
- You keep your data