Strategy & Paid MediaStrategy & Paid Media
Omnichannel Growth Strategy
Cross-channel intent mapping plus integrated organic, paid, owned, and measurement plans.
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Strategy & Paid MediaStrategy & Paid MediaIndependent SEO Tech Developer
High-intent paid acquisition aligned with organic
I focus PPC on high-intent queries—Search campaigns, tight match types, and landing pages shared with your SEO roadmap—so paid and organic reinforce each other instead of competing blindly. For reference, see Google Search Central documentation. For reference, see HubSpot’s SEO marketing guide.
By Hrayr Shahnazaryan · Armenia · Remote / Global · 5+ years in eCommerce, publishing, SaaS, local services & B2B
Service scope
Who this is for
Brands launching paid while building organic
Teams with wasted spend on poor landing alignment
Local businesses needing call and lead tracking
Service scope
What you receive
- High-intent keyword and query theme map
- Account structure and campaign recommendations
- Keyword overlap analysis with SEO roadmap
- Landing page and extension alignment
- Conversion tracking validation with GTM/GA4
Service scope
How I deliver this
Discovery
Stakeholder interview, access to GSC/GA4/CMS, and baseline KPI capture.
Audit & plan
Prioritized roadmap with effort, impact, and owner (client vs consultant).
Delivery
Implementation or supervised rollout with QA checklists and change logs.
Measure
Post-launch monitoring, reporting, and iteration recommendations.
Experience & approach
Experience & approach
I'm Hrayr Shahnazaryan, an independent SEO Tech Developer and technical SEO developer with 5+ years across eCommerce, publishing, SaaS, local services & B2B. Engagements are hands-on—I implement, document, and report with Google Search Console and GA4 evidence, not generic slide decks alone.
Service scope
Frequently asked questions
I deliver hands-on work—briefs, configs, content, and code—unless you prefer a strategy-only engagement with your in-house team executing.
Admin access (CMS, GSC, GA4, hosting), brand guidelines where relevant, and one point of contact for approvals. NDAs available.
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Discuss High-Intent Paid Acquisition (PPC)
- 20 min intro
- No obligation
- You keep your data