SaaSCase study · SaaS
Triune Digitals: 8-Account White-Hat SEO · Web3 & WordPress (NDA)
At Triune Digitals I delivered white-hat SEO across eight projects on WordPress—technical, on-page, off-page, and local—including a crypto wallet site and a Web3 platform. Monthly: 50 SEO content outlines, 15+ technical audits, and eight client reports pulling GA4, GSC, Google Ads, Nightwatch, Keyword Planner, ServiceTitan, DNS lookup, Google Trends, and Google Alerts—three accounts on Looker Studio dashboards, five delivered via PowerPoint. Weekly: eight GMB posts, review responses, ~300 outreach domains, and 20+ paid backlinks with price negotiation. For reference, see Google Search Console performance report help. For reference, see HubSpot’s SEO marketing guide.
8
Client programs (NDA)
50
Content outlines · monthly
15+
Technical audits delivered
8/wk
Google Business Profile updates
300/wk
Outreach domains prospected
20+
Paid backlinks · weekly
8/mo
Multi-source client reports
GSC & GA4 metrics where client permitted
Challenge
- Eight parallel accounts on a small agency bench—no room for slow audit turnaround
- Clients on different stacks—some needed Looker Studio, others only accepted slide-based reporting
- Web3 and crypto wallet sites needing careful positioning without black-hat shortcuts
- WordPress stacks with inconsistent templates, meta, and schema across clients
- Local accounts depending on GMB velocity and review replies, not only classic rankings
- High outreach volume (300/week) requiring qualification so paid links stayed relevant
- Bootstrapped agency—co-founders involved in delivery; SEO had to be execution-ready, not slide-only
Strategy
Keep every account on white-hat rails while matching cadence to Triune’s speed: monthly technical audits and 50 outlines as the content engine, weekly GMB and link programs for local and authority gains, and eight unified monthly reports that blend organic, paid, rank, and business-ops signals—Looker Studio where leadership wanted live dashboards, PowerPoint where that was the client norm.
Execution
Technical & on-page · eight accounts
- White-hat technical SEO audits—15+ delivered across niches; crawl, indexation, CWV, and template fixes prioritized per site
- On-page optimization on WordPress—meta, headings, internal links, and snippet alignment to commercial intent
- 50 new SEO content outlines per month—structure, keywords, FAQs, and internal-link targets for writers
Off-page · outreach & paid links
- ~300 websites prospected weekly—qualification, outreach, and follow-up until placement or pass
- 20+ paid backlinks secured weekly; negotiated placement fees and anchor/landing-page fit
- Off-page audits to keep profiles clean on competitive and Web3-adjacent properties
Local SEO · Google Business Profile
- Eight Google Business Profile updates per week on location-led clients
- Review monitoring and public replies—ratings, keywords, and escalation paths documented for account leads
Vertical highlights (NDA)
- Crypto wallet app sales website—conversion-focused landing SEO and trust signals without risky tactics
- Blockchain-sourced Web3 platform—technical and on-page baselines for a non-standard CMS narrative
- Remaining WordPress programs—local and national lead-gen under the same white-hat audit order
Monthly reporting · eight client packs
- Eight reports per month—one per account—synthesizing Google Analytics (GA4), GSC, Google Ads, Nightwatch rank tracking, Keyword Planner demand, ServiceTitan business metrics, DNS lookup checks, Google Trends, and Google Alerts
- Looker Studio dashboards for three websites—live views for leadership on organic, paid, and visibility trends
- PowerPoint report packs for the remaining five accounts—same data sources, formatted for client review meetings
Results
Triune Digitals engagements are documented here without client names or published KPIs. Across eight accounts I ran a consistent white-hat stack: technical findings shipped monthly, on-page and outline throughput that kept writers unblocked, and off-page programs that combined high-volume outreach with negotiated paid links. Local clients received weekly GMB publishing and review stewardship—not orphaned profiles. Web3 and crypto wallet properties got the same audit discipline as traditional WordPress sites, with extra care on messaging and link risk. Reporting was its own product: eight monthly packs that tied SEO to ads, ranks, and—where clients used it—ServiceTitan operational data, not isolated GSC screenshots. Fifteen-plus standalone technical audits across niches sharpened how I diagnose unrelated templates quickly—a skill I reuse on freelance enterprise work. Triune’s co-founders built the agency without investors; their team is young, fast, and motivated, which matched an execution style I still prefer: fewer decks, more shipped recommendations.
Related services
How I deliver similar work as an SEO contractor—without repeating article links from the case narrative above.
Technical SEO AuditOn-Page OptimizationLink BuildingLocal SEOWordPress Website CreationHuman Written Content CreationContent Clustering & Keyword MappingCustom Reports (Looker Studio & PowerPoint)GA4, GSC & GTM SetupHigh-Intent Paid Acquisition (PPC)Digital Marketing Analysis
Deliverables
- Technical SEO audits (15+ across niches, NDA)
- On-page optimization (WordPress · 8 accounts)
- 50 SEO content outlines per month
- Off-page & link acquisition program
- Paid link negotiation & placement log (20+/week)
- Weekly outreach pipeline (~300 domains)
- Google Business Profile — 8 updates/week
- GMB review responses & reputation notes
- Web3 platform SEO recommendations (NDA)
- Crypto wallet site SEO recommendations (NDA)
- Eight monthly client reports (GA4, GSC, Ads, Nightwatch & more)
- Looker Studio dashboards (3 accounts)
- PowerPoint report packs (5 accounts)
Tools used
WordPressGoogle Analytics (GA4)GSCGoogle AdsNightwatchLooker StudioGoogle Keyword PlannerServiceTitanGoogle TrendsGoogle AlertsDNS LookupAhrefsScreaming FrogGoogle Business ProfilePowerPoint
